Spotlight: SAPPHIRE NOW

Reinvent the Possibilities

The message the more than 20,000 attendees at China SAPPHIRE received from SAP executives was loud and clear: SAP is here to succeed in China. Co-CEO Bill McDermott... Read more »

Reinvent the Possibilities

SAP’s Mobile Road Map

Jürgen Röhricht, from the Center of Excellence Mobile Business Solutions at SAP Deutschland, recently gave an overview of SAP's mobile strategy at the Mobile Business... Read more »

SAP's Mobile Road Map

SAP Positioned as a Leader in Industry Analyst Firm’s 2013 Mobile Application Development Platforms and Mobile Device Management Magic Quadrants

WALLDORF — SAP AG today announced that it has been positioned by Gartner in the leaders quadrant of the “Magic Quadrant for Mobile Application Development Platforms... Read more »

SAP Positioned as a Leader in Industry Analyst Firm’s 2013 Mobile Application Development Platforms and Mobile Device Management Magic Quadrants

Personalized Shopping Goes Mobile

When co-CEO Bill McDermott told the 100,000 people listening to his keynote at SAPPHIRE NOW that SAP was a business-to-business-to-consumer company, he was spotlighting the... Read more »

Personalized Shopping Goes Mobile

When Did SAP Become Cool?

I stayed up late to watch Canadian rockers Rush (finally) get inducted into the Rock and Roll Hall of Fame. After delivering a proper roast and endearing retrospective, Dave... Read more »

When Did SAP Become Cool?

Customer Success Stories Drove Record Attendance at SAPPHIRE NOW

Having attracted more than 20,000 attendees in Orlando and close to 90,000 online participants, many people rightly see last week’s SAPPHIRE NOW as a success story.... Read more »

Customer Success Stories Drove Record Attendance at SAPPHIRE NOW

Life Runs SAP

At SAPPHIRE NOW in Orlando, SAP demonstrates how its innovative technology touches the lives of people in ways it never has before--a major step on the way from 'business... Read more »

Life Runs SAP
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